Subject: Kirby-Smith Machinery Introduces New Vice President of Sales, Del Keffer

20160816_133942Kirby-Smith Machinery is pleased to announce the hiring of Del Keffer as Vice President of Sales. Keffer will manage the direction of Kirby-Smith Machinery’s corporate sales and rental strategy to support organizational objectives as the company positions itself for further growth and development. His office will located at Kirby-Smith’s Dallas branch. Vice President and Chief Operating Officer, Jeff Weller, expects that Keffer will help Kirby-Smith continue to positively transform the experience of its customers.

“In a very short time, Del has proven to be a dynamic leader with a keen eye for strategy and a good ear for the needs of our customers,” said Weller. “In this industry, the ability to be genuinely customer-facing is crucial to success. There is no doubt he will bring a velocity and intensity to our sales operations as we continue to look for ways to generate greater value for our customers. Del has our full support in this new position, and I am excited to welcome him into the Kirby-Smith family!”

Keffer comes to Kirby-Smith from Salt Lake City, where he served the past seven years as an executive in the over-the-road transportation industry but his four-decade journey through the heavy equipment and transportation business began with a position as a parts expediter in Tucson, AZ.  He has amassed a wealth of experience related to parts, sales, operations management, and executive management on both the manufacturing (10 years) and equipment dealer / equipment rental side of the industry (27 years). His experience has taken him across the United States, providing a perceptive understanding of equipment utilization across various jobsites, as well as a great passion for the meaningful interactions an effective dealer can employ to add value between the manufacturer and end user. Keffer believes in a process-driven management style that is both open and transparent.

“My ultimate goal is to provide all Kirby-Smith clients with a family relationship which they can depend upon in good times as well as lean times, focusing on customer need tomorrow by looking forward together today,” said Keffer.

You can view all of Kirby Smith Machinery’s Inventory online at Rock & Dirt.  For more information about this company contact them at:

About Kirby-Smith Machinery, Inc.

Kirby-Smith Machinery, Inc. was established in 1983 and is recognized as one of the premiere new and used heavy construction equipment and crane dealers in the country. Kirby-Smith Machinery and their hundreds of dedicated professional employees are committed to providing reliable new and used equipment for sale and equipment rentals, responsive service and equipment parts for multiple makes and models. Kirby-Smith has 10 branch locations in Oklahoma, North Texas, West Texas, Kansas, and Missouri. For more information about Kirby-Smith Machinery, call us at 888-861-0219 or visit our website at


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